Welcome Walmart Suppliers to our 360-Degree Product Photography Services!

Too many retailers fall victim to product pages that are overrun with overlooked copy, incomplete physical details, and unclear product images. When words fall flat, they lead to confusion and abandoned shopping carts.

Snap36 has been working with Walmart to host an above-the-fold 360° viewer that provides shoppers with a more compelling and confident product experience online. As the only imagery provider dedicated to high-volume automation, Snap36 works with suppliers and brands to efficiently and affordably capture a library of product images that meet Walmart.com standards.

Walmart Hosts 360-Degree Product Photography Images

Snap36 has worked with Walmart.com and many of its Connected Content Partners to ensure a 360° viewer is available above-the-fold and optimized to host spin imagery. Interactive 360° imagery provides both the most efficient and elegant way to showcase your products by providing a depth of product detail that is unachievable with still photosBy working with Snap36, you also retain ownership of the assets created and can use them for any of your marketing or sales needs. 

How Does It Work?

Suppliers that work with Snap36 retain ownership of all the image assets created. We will recommend a project model based on your goals and timelines, whether that means photographing products in the Snap36 Chicago studio, setting up a remote studio in your own facility, or purchasing the 360-degree automation equipment.

For a studio project, you can ship your products directly to Chicago, where our full-service merchandise team will take over. Otherwise, we’ll bring a mobile studio or ship our equipment to you. Our team unpacks your products, catalogs them, and spot-checks for product or packaging flaws that could later interfere with photography. And during check-ins, we offer additional services such as product weights and dimensions.

The best way to prepare your products for photography is to remove any product packaging and gently clean if necessary. The product will be placed on a tabletop as it would naturally sit, and most of the product will be visible. If a product needs to be propped to achieve the desired orientation, the props will be removed in post-production.

All images will be photographed to a 255-white background with no shadow. To produce a 360-degree image, we capture 72 photographs at 15-degree increments on 3 different planes. This creates the ‘up and over’ effect you see when spinning an image online.

If for some reason Snap36 is unable to photograph products to a 255 white background they will have the item placed on a white background to comply with industry standards. For all products needing propping Snap36 will have those props removed.

Snap36 has partnerships with Walmart’s Connected Content Providers including  Salsify, White Spyder, and Syndigo, to ensure your product images are uploaded and hosted on Walmart.com. Individual JPG files must follow the specific recommended file format in order to be delivered to Walmart.com, and Snap36 will automatically correctly name the files to ensure speedy delivery. Then, either you or your CCcan deploy your images onto Walmart.com. 

Why Partner With Snap36?

Efficiency

Leverage our product photography expertise and remove the burden from your teams.

Time to Market

Automate complex imagery tasks of editing, QA, formatting, and file naming for different retailers.

Trust

Customize your project with a proven partner that is committed to your success.

Scale

Affordably grow an image asset library that you own for all of your products.

Quality

Create imagery that drives engagement, increases conversion, and improves brand differentiation.

Syndication & Agency Partners

ENHANCING THE MOBILE BUYING EXPERIENCE FOR YOUR CUSTOMERS BY USING 360 PHOTOGRAPHY

VIEW 360°

Walmart has placed a significant emphasis on the 360° view, displaying it before all other views.

USER EXPERIENCE

360° product imagery is proven to be the most influential data point for online shoppers when deciding to purchase.

PURCHASE CONFIDENCE

360° product imagery gives customers confidence they're purchasing the right product, the first time.

BUILT FOR MOBILE

360° imagery works seamlessly on all mobile devices, allowing the customer to drive the experience at the touch of their fingertips.

Meet John.

John is our Director of Business Development at Snap36 who manages the relationship between Walmart and its suppliers. Please contact John today to get started!

j.casey@snap36.com | 206-409-2141