Snap36 has announced that Packaging Options Direct (POD), the e-commerce division of global packaging solutions leader TricorBraun, has experienced a significant rise in website traffic and sales since partnering with Snap36 to add 360° product photography to its website....
In 1996, a group of investors founded Webvan, the first online grocery retailer. At the time, the investors believed that consumers would jump at the opportunity to fill their refrigerators in the comfort of their own homes. Unfortunately, the concept was introduced before consumers were...
Animation is created by altering the product, such as opening a drawer or adding an accessory, partially through a row of images or on a separate row entirely. Animation isn’t just limited to one movement either. Handles can move up and down. Pockets can open,...
Over half of online grocery shoppers are hitting the online aisle more often. According to a recent study by 72Point for Door to Door Organics, 54% of U.S. online grocery shoppers say they’ve increased the amount of grocery shopping they do online in the past year by...
Although many CPG executives understand that a shift to e-commerce has arrived, many underestimate size of the opportunity and the need for technology transformation to thrive in a digital landscape. No longer are these executives asking WHY they need to take e-commerce seriously, but HOW to succeed in an...
Digital technologies are reshaping the landscape on how we discover and shop for consumer package goods. With brands, consumers, products and digital devices connected like never before, digital is disrupting traditional business models and putting new demands on CPG marketers. E-commerce isn’t just an additional sales...
