Allied Electronics & Automation partnered with Snap36 to create 360-degree product content. The leadership team recognized the opportunity for Allied to be an industry disruptor through innovative digital marketing and customer experience. 360-degree product imagery is a content enhancement Allied wanted in order to increase online conversions.
“At Allied, we want to be known for best-in-class digital marketing. We are constantly looking for ways to be a disruptor in our industry and be the first one out there pioneering digital transformation initiatives. 360-degree product imagery modernizes the customer experience and provides relevant, beneficial information that will keep people coming back to our site.” – Dan Stewart, vice president of marketing & e-commerce